Which Is Better, Article Marketing Or PPC?
Which Is Better, Article Marketing or PPC?
Article Marketing or PPC?
Less filling…Tastes Great? Just like the debate in
the beer commercial years ago, this one will surely last quite a while.
That being the case, please allow me to put in my two cents.
After reading this article, I hope you will see
why article marketing is a more viable tool for those new to internet
marketing, or those who have been around a while, but have been
continuously frustrated by ever changing rules and technology.
• Article marketing allows me a competitive
advantage because I am willing to do what others won't. The decision
between article marketing or PPC starts out in favor of PPC, simply
because of the amount of effort necessary to start a campaign.
There are many steps in getting an article
published, as opposed to starting a PPC campaign. There is research,
formatting, keywords, and distribution of the completed project. This
seems like a daunting task for most, which weeds out quite a bit of
competition from the top.
Article marketing is not buying a PLR piece and
republishing it. It is not plagiarizing someone else's work and
republishing it either.
Have I helped make your mind up between article
marketing and PPC? Well hang on there's more.
For those who aren't discouraged, let your heart
not be troubled. All these ‘steps' in article marketing are easily
learned and mastered. Once learned and mastered, the rewards are
plentiful. That is if you like affiliate checks and sales.
So the fact that I am willing to learn the process
of article marketing the right way, has given me a huge competitive
advantage. I am convinced beyond a shadow of a doubt where I stand on
article marketing or PPC. Most people are too lazy to learn it, and
take a shot at PPC instead.
• PPC involves factors out of my control Think
about it. You are constantly chasing keywords. If you find a profitable
one, chances are others have too. When more people bid on it, the price
gets driven higher, until it is no longer profitable. Then on to the
I will admit, there are folks like Jim Yaghi out
there who are PPC masters. But for the average Joe, this is how PPC
happens, unless you have $2,000 to give Jim Yaghi for training. By the
way, if you've got two grand, that would be a worthwhile investment.
Have you still not made up your mind between
article marketing or PPC? The one common denominator in successful
internet marketers is a list. Here's where things get separated in my
Typically, PPC users are not building a list. The
ads are driving traffic to a salespage. In order to keep bidding, you
must be making money. How costly would it be to pay to send people to a
landing page to get them to opt in, …then get them to buy?
A way around this is to have a low priced front
end product. Problem is, how many low end products must you sell to
keep up with the cost of bidding on keywords? The bottom line is this,
if you have a bankroll and a solid knowledge of PPC, from Google
algorhythms, to copywriting then go for it.
The point I am making here, is for those who need
to know a way to build a list to profit from online, need to know the
difference between article marketing or PPC from a competitive
standpoint and a financial standpoint.
Novice PPC users, lose their shirt.
Novice article marketers write shitty articles.
I was able to recover financially from a few
shitty articles. So what will it be? Article marketing or PPC?
Article Source: http://www.articlesbase.com/article-marketing-articles/
About the Author
Start learning how to write articles the correct
way! Master this skill, and you will dominate any niche you decide to
invade for maximum profits!