SMO (Social Media Optimization) - The Latest
Source of Marketing
With half of the global eyeballs glued to the
social media and networking sites one cannot risk not been advertised
as a product or service. SMO (Social Media Optimization) is altogether
a methodization of social activity with the intent of attracting unique
visitor to website content.
The gaining popularity of online media with the
age of digitization or new age media social life is clearly diverted to
virtual social media. Viral marketing as one may call to Social Media
Optimization technique is rapidly making its way as new way of
advertising. Gone are the days where only traditional modes of
advertising were used with its restricted and limited reach among the
geographic and demographic aspect.
Social Media Optimization can be done through two
(a) Social media features added to the content
itself, including: RSS feeds, social news and sharing buttons, user
rating and polling tools, and incorporating third-party community
functionalities like images and videos.
(b) Promotional activities in social media aside
from the content being promoted, including: blogging, commenting on
other blogs, participating in discussion groups, and posting status
updates on social networking profiles.
Social Media Optimization has its own unique
advantage when collaborated with social media agency. Whether to market
and promote your products or to draw attention towards your services
Social media agency which specializes in it is the best alternative.
More or less social media optimization is related to Search engine
optimization but it clearly differs in many aspects.
Social Media Optimization involves customers
directly through online discussion, conversation, polls, votes, blogs,
communities, chats, etc. it is more or less an indirect method of
advertising and creating brand awareness among various cross section of
society. This new medium of transmitting messages is gaining world-wide
acceptance and importance.
Social Media Optimization is another yet unique
mode of communicating messages through word of mouth but in a different
way and this time through social media like social networking sites,
blogosphere, social book marking, photos and video sharing, etc.
Social media agency specializing in social media
optimization, social media strategy or social media management can
offer proper techniques and methodology about the process, working and
acceptance of it.
Article Source: http://www.articlesbase.com/smo-articles/
About the Author
Media Optimization India | Social Media Agency
India | | SEO