What Is Social Media Marketing?
If you fall into any one of the following
- the ones who don't know much or anything about
- the ones who are interested but don't know how
to use it and
- those who don't believe in the value that a
social media strategy can bring to any site or business
you must read this article to know how big a deal
is social media and the enormous benefits of social media marketing.
Social media is
information content created by people using highly accessible and
scalable publishing technologies that is intended to facilitate
communications, influence and interaction with peers and with public
audiences. This is typically done via the Internet and mobile
communications networks. Today this practice is being enjoyed by
executives and professionals for brand exposure and marketing.
Do you make these mistakes
to market your brand or services?
- Use Yellow page ads that cost thousands of
dollars, yet bring in little new business?
- Spend money on direct mailers that also have
- How about money spent on print advertising. How
effective is it?
- Are you spending lots of money optimizing your
website but still have little traffic.
- Spend money on Pay Per Click Advertising
Campaigns, with limited results.
Can you improve your
business if you know:
- What is being said about you.
- What your customers think about your product or
- What your customers really want.
- What your competitors are doing.
- How to stay up to date with the latest trends
- How to make your business more profitable.
Nothing provides a better return on investment
than having a network of people raving about you and it doesn't matter
what product or service you sell. So let's have a look onto the
benefits of social media viral marketing.
The value of Marketing through Social Media
marketing is the process of promoting your
site or business through social media channels and it is a powerful
strategy that will get you links, attention and massive
amounts of traffic.Social media marketing is an
engagement with online communities to generate exposure, opportunity
and sales. The number-one advantage is generating exposure for the
business, followed by increasing traffic and building new business
partnerships. It is a powerful strategy that will get you links,
attention and massive amounts of traffic.
What are the benefits?
It's natural. No
doubt you get natural links, your website is exposed to a large number
of people. This differs from paid advertising which has overt
Social communities can be a great source of web traffic on top of any
traffic you are already receiving from search engines. While you can't
easily increase your search engine traffic, social media traffic can be
very easily controlled through strategic marketing.
It's low-cost/high returns.
Costs are limited to only time and perhaps the expenses involved in
hiring a freelance programmer/designer. The benefits will often exceed
the cost. It would take you thousands of dollars to buy many links;
social media has the ability to give you that for free.
It complements other efforts.
Social media optimization and marketing is usually community-specific.
It doesn't interfere with any other methods of getting traffic to your
website. It can and will fit perfectly with an advertising campaign
targeting other websites or search engines.
There is no other low-cost promotional method out
there that will easily give you large numbers of visitors, some of whom
may come back to your website again and again. If you are selling
products/services or just publishing content for ad revenue, social
media marketing is a potent method that will make your site profitable
Article Source: http://www.articlesbase.com/smo-articles/
About the Author
So this is the high time to consider the
importance of this emerging trend of social
media applications . If you really want to get benefits from
this massive channel look nowhere than