How Search Engine Rank Your Web Pages?
Getting a better ranking in the search engines is
one of the prime target in SEM (Search Engine Marketing). For this
better search engine optimization is highly required. But how many
people know the process of ranking the web pages and indexing the web
Most of the search engines use complicated algorithms to index the new
web pages. They also use the same process to rank the web pages also.
Basically what the search engine does is with the help of the algorithm
they crawl the website and its pages and properly scan the pages. Based
on these they either index the page or rank them. If your site is a new
one then it is almost impossible to get rank in the first crawl. But if
the search engine gets your site then it will definitely index your
site and improve search engine rank.
Keeping search engine optimization in mind if you can write articles
related to the site theme and post them in different article
directories then it will be easy for the search engine to find your
site and crawl your site. Once the search engine finds your site they
will definitely index or rank your web pages after comparing with the
thousands of other web pages related to the same topic.
Different search engines use different algorithm. So naturally you will
find different rank in different search engines. If your site is a
company site then for search engine optimization it is always better
that you choose any SEO company. The SEO professionals there will have
the updated knowledge on the search engine technique and different
search engine tools which help to get the rank faster. So having SEO
professionals is a good idea because their tools will help you to get
the search engine spider crawl your website quickly for better search
While crawling the search engine looks for how many times the keyword
or key phrase appears in that particular page. More the number more is
the chance to get the better ranking. So the keyword rich content in
the web page is highly necessary. The location of the keyword is also
important for the search engine. But the keywords used in such a
fashion that the page should not look keyword stuffed. This is a very
common method to get the good ranking in the search engine.
Now a days there is so much competition in the web market that
traditional search engine optimization is not so effective. So always
you have to think of innovative ideas for better search engine ranking.
Both SEM (Search Engine Marketing) and SEO (Search Engine optimization)
should be used for more effectiveness.
On page optimization is also very important. Search engine give great
priority to tagging or meta description. In Tagging the web pages
contain meaningful title. The title is made with the keywords relevant
to the site. Also the meta descriptions contain the keywords. These
help the search engines to locate the relevant page very quickly.
So if you have the proper knowledge about the technique of the search
engines then it will become easier for you to do optimization.
Article Source: http://www.articlesbase.com/internet-articles/
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