Home


Articles on Search Engine Optimization (SEO).
Search Engine Optimization - What is it really ? - Part I


Search Engine Optimization - What is it really ? - Part II


History of SEO - Part I


History of SEO - Part II


Advertisement.
The fast and accurate way to track local rankings, from any location.


Keyword Optimization - Choosing the right domain - Part I


Keyword Optimization - Choosing the right domain - Part II


Keyword Optimization - Part III (Web page title)


Keyword Optimization - Part IV (Meta tags)


Advertisement.
Local SEO site check. Run a complete audit in minutes. 14-day free trial.


Keyword Optimization - Part V (filenames and directory optimization)


Keyword Optimization - Part VI (Selecting the right keywords or key phrases for your business)


Keyword Optimization - Part VII (Selecting the right keywords or key phrases for your business)


Keyword Optimization - Part VIII (Web Page Content Optimization)


Advertisement.
The best local SEO tools. Free trial, no card needed


Keyword Optimization - Choosing the right domain - Part II





Having a good domain name, is a part of search engine optimization.


If one ranks them, in the order of importance, to the search engines, then the following would be valid.


Good Content.
Keyword optimization of the content.
Number and quality of incoming links
.
Title.
Meta tags.
Alternate text in images and other objects
.
Domain name.


In the above list, we see, that search engines would absolutely prefer to rank pages based upon content, number and quality of incoming links, and then the page title, and then the meta tags, which describe the page, and have keywords associated with it.

After that comes the alternate texts that one puts for the images and other objects in their website, and finally comes the domain name. I am not saying that domain name is not irrelevant, but that, it only has value, when you have the other things mentioned above.

The general rule of the thumb is that, what is good for the users, is good for the search engines.

Any search engine, that wants to be a major player, would want to satisfy the needs of its users, and not rank pages with no substance.

They keep changing and fine tuning their algorithms, all with one purpose, which is to serve the best results available on the internet, to their users.

Keeping this in mind, one has to use the search engine optimization techniques, in such a way as to give the users what they want, and also optimizing for the search engines.


In my opinion, if one were to have only one line of business, then it would definitely help to have a domain name which matches any popular search term.

On the other hand, if one's website  were to have many areas of business, then the domain name becomes really irrelevant, from the search engine point of view.


If one is optimizing the domain name, my suggestion is to keep the domain name short, and to separate words using a hyphen, to make it meaningful to both the users and the search engines.

Advertisement.


The rule of the thumb is, that if it is good for the users, than it is good for the search engines.


If one cannot find the right domain in ".com" top level domain, they could try out other top level domains, like ".net", ".biz", ".cc" and many more.

In my experience, I have never come across any search engine, which would filter a website from its search results,  based on the website's top level domain extension.


As an example, if I were a search engine optimization software vendor, and I want to build a website with an optimized domain name. Then I could use

search-engine-optimization-software.(com,net,biz....), whichever available
or
seo-software.(com,net,biz.....), whichever available
or
seo-optimization-software.(com,net,biz.....), whichever available
or
search-optimization-software.(com,net,biz.......), whichever available

and more domain names like that.

As a final note, one should give priority to an optimized domain name, if one's website is about a specific line of interest.

Otherwise any domain name would do.

The most important factors in determining search engine ranking are namely, good original content, and number and quality of incoming links.

And more important than the domain name, are the availability of the domain to the maximum extent of 24x7x365, and page accessibility and response time from the web server.


Advertisement.


The way of the world, and the internet, is that if one has good original content, or something unique and good, which stands out in a crowd, then having an optimized domain name would help in their  efforts to secure a good ranking in the major search engines.

But if none of these are present then, it would be of no use to just have an good domain name.

The first important thing would be good original content, or something unique and good, which would make one's website stand out in the internet.

Then using search engine optimization could work to increase its visibility.

The major search engines, in my opinion, would usually  give credence to the following,  when ranking a page in the search results.

They are


Domain name.
Title
Meta Tags
Content
Alternate text in images and other objects
Number and quality of incoming links.

Advertisement.


Articles on Search Engine Optimization (SEO).
Link Optimization-Part I (Developing a strategy for obtaining links)


Link Optimization-Part II (Developing a strategy for obtaining links)


Link Optimization-Part III (Developing a strategy for obtaining links)


Link Optimization - Managing and Maintaining links for the long term


Advertisement.
Sign up 14-day Free Trial for Local Search Rank Checker!


Search Engine Optimization Services Guide-Part I


Search Engine Optimization Services Guide-Part II


Search Engine Optimization Services Guide-Part III



Articles on the INTERNET.
History of the Internet - Part I


Advertisement.
Build Local Citations & Boost Your Local Rankings with BrightLocal From Only $2 Per Site!


History of the Internet - Part II



Articles on Software Programming.
Introduction to Software Top Down Design


Introduction to Programming


Introduction to Machine Language


Advertisement.
Boost your local SEO authority with high-quality business listings starting at $2 per site!




Disclaimer Terms of Use Privacy Policy



Copyright © 2021, Anubazaar.com